Apple Sunday Ticket - Apple and the NFL appear to be quietly closing a deal to bring The Sunday Ticket to Apple TV+.
Apple and the NFL appear to be reaching the final stretch on a deal to put Apple's premium sports package, The Sunday Ticket, on Apple TV+. Although nothing has been publicly announced, sources close to the situation claim that Apple has been in talks to include subscription packages for NFL Sunday Ticket in its lineup.
Apple Sunday Ticket
The word on Apple and the NFL's Sunday ticket deal originally came from a report in Puck News published on April 17, 2022. Ticket "Apple will lose." The report alleges that an anonymous source said the deal was "virtually done" and has yet to be publicly announced. If so, we may see Apple or NFL Sunday Ticket announced for Apple TV+ in the near future.
Apple And Nfl Sunday Ticket May Have Already Reached A Deal
Apple has actively worked to get more sports programming, such as MLB Friday Night Baseball. With that in mind, a deal with the NFL for Sunday tickets wouldn't be outlandish.
As Apple has worked to pick up more programming for Apple TV+, this wouldn't be the first time we've seen the tech company strike a deal to bring sports into its lineup. Apple recently struck a deal with MLB, guaranteeing Friday Night Baseball when the lockout ends and this year's games begin. NFL Sunday Ticket is primarily an exclusive deal for Direct TV, but the latter's contract with the NFL expires in 2023. With that in mind, it seems like the perfect time for Apple to acquire this deal. 2022 NFL season.
With nothing confirmed yet, we'll still have to wait and see what happens, but if sources are correct, Apple TV+ and NFL Sunday Ticket could be in the works. Stay tuned as we follow this story for more updates, confirmations and announcements.
TJ Denzer is a lifelong gamer and writer with a passion for mastering games. He joined the list in late 2019 and has since served as senior news editor. In between news coverage, he also mainly helps with indie game-focused live streaming projects like Indie-Licious, Stimulus Games, and Dump. You can reach him at tj.denzer@ and find him on Twitter @JohnnyChugs. Several recent reports have indicated that Apple is a "frontrunner" in the race for the rights to the NFL's Sunday Ticket package. This will bring out-of-market NFL games to Apple TV+, and a new report now suggests that a deal between Apple and the NFL is already in place.
Apple Reportedly Pulls Out Of Talks For Nfl Sunday Ticket
This follows Apple's successful take on live sports with Friday Night Baseball on Apple TV+, which launched earlier this month.
As we explained above, NFL Sunday Ticket is an out-of-market sports package that streams regular season NFL games every week. The rights are currently held by DirecTV, which sells packages ranging from $290 to $400 per season. However, DirecTV's Sunday Ticket rights expire at the end of the 2022-2023 NFL season, and the company is not expected to renew the deal.
DirecTV paid the NFL an average of $1.5 billion a year for NFL Sunday Ticket rights. The package essentially served as a "loss leader" for DirecTV, meaning that DirecTV used it as a vehicle to drive its overall subscriber numbers.
In February, a report indicated that Apple and Amazon were the "frontrunners" to acquire NFL Sunday Ticket rights starting in the 2023 season. A deal between the NFL and a streamer such as Apple TV+ or Amazon is expected to exceed $2 billion per year
The Clock Is Ticking For Apple To Claim Sunday Ticket
Matthew Belloni says a source has already told them that "the deal is done and is being kept quiet at Apple's request."
Now Puck editor Matthew Belloni tells his sources: "He's going to be lost at Apple at this point. (A source told me this weekend that the deal was done and that he was being silenced at Apple's request, which I have not confirmed and I don't know for sure; Apple won't comment.)
Although it's yet to be confirmed, it looks like Apple has big ambitions to bring live sports to Apple TV+. Just this month, the company officially partnered with MLB to bring Friday Night Baseball exclusively to Apple TV+.
However, a deal with the NFL for Sunday Ticket would be a bigger commitment than Apple's deal with Major League Baseball. Apple pays $85 million a year for Friday Night Baseball on TV+, a far cry from the $2.5 billion it pays annually for Sunday tickets.
Apple Interested In Nfl Sunday Ticket Rights
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Tim Cook will cut the salary of 50 million dollars in 2023, will Apple hold an event in March this year? How Apple's MacBook Line Stacks Check out the latest Apple Arcade games this weekend In 2021, Apple is considered the favorite to secure the streaming rights to the National Football League's Sunday Ticket package. Now, a year later, the company has again pulled out of the talks. This tidbit comes from a Puck article about Bob Iger's surprise return to Disney. According to author Dylan Byers, Apple recently said no to the NFL "not because they can't afford [the package], but because they don't see the logic."
With Disney also pulling out of talks, talks between Amazon and Google have become a two-horse race. "Amazon could use [the deal] to drive Prime subscriptions; this could be used to drive Google's YouTube TV business," adds Byers. Amazon is the best fit for the two contenders as Thursday Night Football's exclusive Prime Video for the next decade.
The NFL is reportedly demanding more than $2 billion a year for Sunday Ticket rights, at least $500 million more than what DirecTV pays to air Sunday games. In a news conference earlier this week, NFL commissioner Roger Goodell said Sunday's negotiations are "at a very critical point" for the league. That seems to be an understatement.
Apple Reportedly Continuing Pursuit Of Nfl Sunday Ticket, Nfl Media Stake
All recommended products are selected by our editorial team independently of our parent company. Some of our stories include affiliate links. If you make a purchase through one of these links, we may earn an affiliate commission. All prices are correct at time of publication. Apple wants to offer NFL Sunday Ticket at no extra cost to Apple TV+ subscribers, but the NFL refuses
Apple has yet to secure a deal for an NFL Sunday ticket package, and talks could stretch into 2023, according to a new report.
NFL Commissioner Roger Goodell said Wednesday that negotiations for Sunday tickets have reached a critical stage, with Apple the clear favorite for rights. The NFL initially planned to put a deal in place in the fall, but as the end of the year approaches, final terms have yet to be decided. Goodell said there is no timetable and the NFL's decisions are "based on getting the best result with the best game."
The Sunday ticket price is said to be a moot point. Apple wants to include Sunday Ticket access at no extra cost to the $6.99 price of an Apple TV+ subscription, but the NFL isn't happy with the much lower price because it wants to "protect the interests" of the NFL, CBS and Fox. Broadcast partners in the afternoon. The two networks combined will pay the NFL $40 billion through the 2023 season.
Apple Eyed Nfl Sunday Ticket For Its Upcoming Ar/vr Headset
Disney and Amazon are interested in Sunday Ticket, so the NFL has other options. Apple has been rumored for months as the "likely winner" of the NFL's Sunday Ticket package, but earlier this year there were signs of negotiating trouble.
Apple has increased its sports offering in recent months in an attempt to attract more subscribers to 'Apple TV+'. The company partnered with MLB for "Friday Night Baseball" and signed a 10-year deal with Major League Soccer that begins next year.
Apple released the second beta of iOS 16.3 earlier this week, and so far only one new feature and two other minor changes have been found in the software update. iOS 16.3 is likely to include several bug fixes and security updates. iOS 16.3 should be publicly released next month, with more features likely to be added in a later beta.
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